Winter Billboard Launched in Times Square

Cranford, NJ—American Atheists’ latest billboard, located in the heart of New York City, is set to launch on December 11, 2012.  Strategically positioned in Times Square (across from the M&M store), the billboard will display images of Santa and Jesus with the message, “Keep the merry! Dump the myth!”

American Atheists 2012 Christmas Billboard Times Square

David Silverman, President of American Atheists stated, “We know that a large population of  ‘Christians’ are actually atheists who feel trapped in their family’s religion. If you know god is a myth, you do not have to lie and call yourself ‘Christian’ in order to have a festive holiday season. You can be merry without the myth, and indeed, you should.”

Mr. Silverman continued, “We encourage people to be honest with themselves and their families this year. If you don’t believe in god, tell your family—honesty is the greatest gift, and they deserve it.”

Teresa MacBain, Communications Director and a former pastor stated, “The true beauty of the season—family, friends, and love—have nothing to do with the gods of yesteryear.  Indeed, the season is far more enjoyable without the religious baggage of guilt and judgmentalism. Dump the myth and have a happy holiday season.”

The billboard will remain in Times Square from December 11 through January 10, 2013.

If you would like to be a part of our future campaigns, consider making a donation to our Billboard Match Fund. Every dollar you give will be doubled through this special fundraising campaign. To make your tax-deductible donation, click here. (Select Billboard Match Fund from the drop down menu.)

AMERICAN ATHEISTS is a national 501(c)(3) organization that defends civil rights for atheists, freethinkers, and other nonbelievers; works for the total separation of religion and government; and addresses issues of First Amendment public policy.

Join us as we celebrate our 50 Years of Reason at our 2013 National Convention in Austin, Texas March 28-31, 2013. You can find out more about this event including registration at

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